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Turn off your lights for Earth Hour
22 March 2013-Friday

If you want to know what Earth Hour is turn off your lights: This is an easy one because that is what Earth Hour is all about. For the past three years Gorkha Brewery, part of the Carlsberg Group has been participating in Earth Hour joining the global movement thus putting Nepal in the total number of participating countries which was 135 in 2011.

"The Carlsberg Group has a long tradition of caring for the environment and Earth Hour is an excellent opportunity to participate in sending a strong message for action on energy savings and climate change, said Philip Norley, Managing Director, Gorkha Brewery, part of the Carlsberg Group.

Supporting Earth Hour is a part of showing Carlsberg's support for the environment and sends a strong message on action for climate changes. It is a chance for Carlsberg to show support from all corners of the globe and prove that we brand as many, but stand as one.

Carlsberg will of course also participate in Earth Hour 2013 and you are all invited and encouraged to participate and switch off the lights on Saturday March 23rd at 8.30pm-9.30pm 2013.

Earth Hour began in Sydney, Australia in 2007, when 2.2 million people agreed to switch off their non-essential lights in their homes and businesses for one hour. In 2008, the message grew into a global sustainability movement with more than 50 million people switching off their lights in unison. Global landmarks such as the Golden Gate Bridge in San Francisco, Romeís Coliseum, the Sydney Opera House and the Coca Cola billboard on Times Square all stood in darkness. The third Earth Hour initiative in 2009 gathered hundreds of millions of supporters with more than 4000 cities in 88 countries turning off their iconic landmarks, making 2009 the year Earth Hour became the largest global climate change initiative.

In 2010, a record of 128 countries participated in Earth Hour and all of the seven continents were represented to show concern for our climate. Earth Hour 2011 also continued to break records for participation and thus saw hundreds of millions of people across 135 countries switch off for an hour.

The Earth Hour event is a worldwide initiative, organized by the World Wildlife Fund (WWF), encouraging both households and businesses to turn off their non-essential lights for one hour, in order to raise awareness about the need to take action on climate change.

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